LIIAR Analysis:
Language - on this contents page, there is plenty of information presented to the reader. It is laid out in columns so that it is easy for us to navigate the page and find what we want quickly, despite the page being rather busy. For example, there is a column titled "Band Index" and the latest news, studio news, reviews and live performances on the opposite side of the page. The images used are shots of the main stories from the actual magazine, meaning that readers get a taste for what is to come and quickly go to a story they find interesting by looking at the pictures and getting the page number form them. To accompany the titles of stories there are pictures with page numbers in the corner to give the page a feeling of informality. Too much text would overload the reader and put them off reading the magazine if they knew they would have to wade through a lot of text.
Institute - again, NME would be responsible for creating this page and planning out the design of it themselves. They would gather the images used, in this case they are all of the issue and some of previous/upcoming issues, and choose the layout of them themselves.
Ideology - the message conveyed by this contents page is that the magazine is bursting with information. The design of the page is very busy and as much information as possible has been crammed into just one page, with images, a masthead, titles and columns giving the page some organisation. NME want to show their readers that they have all of the latest interesting information and want to present to us so that we can stay up to date. The organisation used helps us to understand what is going on, and the handy colour scheme and columns with clear titles really help to make the page look tidy and organised.
Audience - the audience for this magazine is, again, the younger generations, starting from around the teenage years. They would be the ones most likely to be able to pick out the information they want from such a busy page and would be interested in what the magazine has to offer. Older people would not feel comfortable if they had to wade through loads of text to find out what they wanted.
Representation - NME want to represent themselves as a company who has all of the latest information about the popular musicians and can give it all to their audience in just one issue. By the time the next issue is due, a lot of more will have happened and they will have fresh information to cover, meaning that even if it seems as though they have a large amount of information in a single issue, they won't run out of stories to cover. They need to provide a lot of information for their audience to keep them interested and satisfy niche audiences as well as mainstream ones.
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